by Taylor Chamberlin 9/1/14 (updated 10/8/14)
Have you read any inspiring, insightful, or downright useful books on nonprofit management lately? If so, odds are it was a nominee for The Terry McAdam Book Award. This annual award program, which honors Terry McAdam, who devoted his life to improving the nonprofit management field, selects the nonprofit sector book that best shares knowledge and builds the social change movement. Blue Garnet’s Jennifer Shen is thrilled to be a member of the selection committee, which announced a winning nominee at The Alliance for Nonprofit Management National Conference on September 17-19th in Austin, Texas.
We at Blue Garnet have an innate love of learning, so we strive to cultivate a similar curiosity in others. That means it’s that time of year once again (see last year’s posts here and here) to nurture your inner learner by sharing the 2014 McAdam Book Award finalists.
Everywhere you turn, the nonprofit sector is buzzing about how collaboration can improve the work that we do. This timely and important contribution answers the all-important question, “What the heck is a value proposition?”, then gives practical advice for thinking about partnerships through a collaborative value framework. Austin and Seitanidi have a “pracademic” approach, sharing insights and guidance by balancing case studies, evidence of effectiveness, and storytelling. You can read more about transformational nonprofit-business partnerships by purchasing their book here.
Content Marketing for Nonprofits: A Communications Map for Engaging Your Community, Becoming a Favorite Cause, and Raising More Money (by Kivi Leroux Miller)
In this outcomes-focused world, it is critical to know how to effectively share your story. Content Marketing for Nonprofits can serve as your handbook on creating a communication strategy that will help you climb up the “engagement ladder” to inspire behavioral change. Many organizations find creating a marketing strategy intimidating, but Miller’s approach makes communications mapping accessible. You can purchase Content Marketing for Nonprofits here!
The Last Virtual Volunteering Guidebook: Fully Integrating Online Service into Volunteer Involvement (by Jayne Cravens)
Volunteers are critical to the success of many nonprofits, but all too often organizations don’t have a strategy in place for volunteer management. We believe that meaningful volunteer engagement can become a strategic advantage– we even highlighted our partnership with a foundation helping to build volunteer management capacity in our last newsletter. We were heartened to see a guidebook with up-to-date insights and advice on integrating online activities into volunteer management, especially considering the rapid change and innovation of the last decade. If you seek a easy-to-use and forward-thinking guide to integrated volunteer involvement, look no further! You can purchase The Last Virtual Volunteering Guidebook here.
Now it’s your turn: Have you read anything lately that you think deserves an award? What do you think about the 2014 McAdam Book Award finalists? Let us know by commenting below!
Update: the winner is…drumroll please… Kivi Leroux Miller for Content Marketing for Nonprofits! Read more about her work and this year’s McAdam Book Awards here. Congrats Kivi!